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Seona Shaji

Senior Content Writer

Seona Shaji is a seasoned content writer with a passion for crafting engaging and informative narratives. With a keen eye for detail and a knack for simplifying complex topics, she excels at translating technical information into clear and accessible content.

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» More blog posts by Seona Shaji:

CX for Retail Energy

CX for Retail Energy: How Customer Experience is Reshaping the Energy Sector

Table of Contents 1 . Understanding the Unique CX Challenges in the Retail Energy Sector […]

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Best customer experience software in Utilities

Best Customer Experience Software in Utilities (2025): Top Solutions for Better CX

Table of Contents 1 . Criteria for Selecting the Best Customer Experience Software in Utilities […]

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CX transformation for Energy and Utilities

CX Transformation for Energy & Utilities: The Future of Customer Experience in Power

Table of Contents 1. The Changing Energy Consumer: From Passive Users to Active Decision-Makers 2. […]

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Natural Language Processing

Inside the AI Agent Brain: How Natural Language Processing Works

Table of Contents 1. What is Natural Language Processing (NLP)? 2. Key Components of NLP […]

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AI for Customer Support: Should You Go Native or Add-On?

Table of Contents 1 . What are AI-Native CX Platforms? 2. What are AI Add-Ons? […]

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Personalised Analytics

Leveraging Predictive Analytics to Personalize CX in the Retail Sector

Table of Contents 1 . Predictive Analytics: What Is It? 2. The Role of Predictive […]

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hubspot service hub alternatives

Top 13 HubSpot Service Hub Alternatives: Comparison, Benefits, and Expert Picks for 2025

Table of Contents 1 . Key Criteria for Evaluating Hubspot Service Hub Alternatives 2. Top […]

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Customer Experience

17 Customer Experience Software You Need to Know About

Table of Contents 1. Why Customer Experience Software is Essential 2. Top 17 Customer Experience […]

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freshdesk alternative

Top 13 Freshdesk Alternatives: Compare Features, Benefits, and Choose the Best Fit for Your Business

Table of Contents 1. Introduction to Freshdesk and the Need for Alternatives 2. Why Businesses […]

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sprinklr service alternative

9 Powerful Sprinklr Service Alternatives: Find the Perfect Fit

Table of Contents 1. Why Businesses Look for Sprinklr Alternatives 2. Key Features to Compare […]

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