Amid the AI revolution, Kapture CX Secures $4 Million Investment from Cactus Venture Partners
Cactus Venture Partners (CVP) has spearheaded a $4 million investment round in Kapture CX, a SaaS-based platform that provides a range of customer support automation solutions for enterprise clients.
The platform enhances customer experience by streamlining and automating support across various channels, including call, email, chat, WhatsApp, social media, and other direct communication methods. It offers specialized solutions for sectors such as internet companies, retail (both offline and online), travel, banking and financial services, and consumer durables.
Kapture CX has established its operations across five countries: the USA, UAE, Indonesia, Philippines, and India. Some of their prominent clients include leading companies such as Meesho, BigBasket, Tata 1mg, Reliance, Unilever, and ITC. By maintaining a robust international footprint and a distinguished clientele, Kapture CX demonstrates its capability to deliver comprehensive customer support automation solutions to enterprises around the world.
Kapture CX will utilize the capital to expand its presence in the international markets, enhance its product offerings and further strengthen its global team. With a focus on select large verticals and enterprise customers, Kapture CX has achieved remarkable success by addressing the unique needs of its clientele.
Speaking on the fundraise, Sheshgiri Kamath and Vikas Garg Co-founders at Kapture CX said “We are very excited to partner with CVP for this fund raise. We are seeing a lot of demand in enterprises to enhance their customer experience. Very few brands are satisfied with their Customer support platform provider, while the large incumbents are struggling to meet the requirements of enterprise customers. The emergence of general intelligence in generative AI models has disrupted the industry. The tailwinds we have been experiencing in the large enterprise segment made us look for the right amount of capital to accelerate our growth trajectory. The bets we have placed on Gen-AI capabilities and expansions in select international markets have paid off quite well and we intend to use this capital efficiently in growth markets that we have identified. ”
Amit Sharma, Partner at Cactus Venture Partners, commented on the transaction, saying, “Kapture has all the right ingredients to build a large sustainable SaaS business – a strong founding team with unmatched persistence, agility to understand and solve customer problems, a robust product suite with vertical-specific solutions, and a ruthless focus on building a high-growth, profitable business.
We believe the time is right for Kapture to build on their initial success in international markets and CVP, as per our stated strategy, will support the company with all our strategic resources in addition to the capital.”
Rajeev Kalambi, Partner at Cactus Venture Partners, emphasised the firm’s commitment to supporting promising and innovative founders, “CVP endeavours to identify companies that have not just achieved product-market-fit (PMF) but also demonstrate a strong founder-CVP-fit (FCF).
In Sheshgiri Kamath and Vikas Garg, we found entrepreneurs whose values resonated with what we were seeking in founders – grit, determination, and flexibility to morph with the changing market needs, customer centricity to create an outstanding product that clients crave, persistence in execution to deliver on a (product) promise, and the zeal to create a global enterprise. We embark on this partnership with Kapture fully assured of the mark this company is going to make on the global firmament.”
This marks the sixth investment made by Cactus Venture Partners. CVP is a high-conviction investor and invests in businesses with established product-market fit and a disciplined financial performance. The fund has a broad sector focus, with its primary interests being climate tech, health tech, and B2B SaaS businesses.
Learn how you can revolutionize your customer experience space today with Kapture CX. To find out more about Cactus Venture Partners please visit www.cactusvp.com
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